AR & VR Data Insights with heatmaps

Data visualisation with Fectar Heatmap is the central tool for the initial analysis of behavioral data. A heatmap is fastest and easiest tool to get insights in the effectiveness of your AR and VR creations.

Instant insights

Currently most data acquired from AR environments are metric data consisting of clicks, number of users or time spent. For 3D environments these data are insufficient. Spatial data is required to fully understand the journey of a user through a 3D AR scene. Movement through the environment and directional data provide relevant information on user behavior.